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Cleaning & Hygiene Featured


Coventry-based chemical manufacturer-supplier Mirius Global Hygiene solutions have secured a trio of new contracts to export its products to Iran, Taiwan and Brazil – creating eight new jobs.
Mirius Global Hygiene solutions contracts to export AquaOmnicide, an aquatic health disinfectant for use on fish and shrimp farms, will boost its revenue by £340,000 per annum.
The new deal will support the business’s ongoing export growth, which increased by 26 per cent in the last year.
Mirius who make and supply cleaning liquids, powders and tablets to suit all professional, retail and healthcare cleaning and hygiene requirements. Founded in 1963 previously known as Coventry Chemicals until a name change in 2018.
Mirius secured the deals with support from the Department for International Trade (DIT), which provided a grant to enable the company to obtain its accreditation for exporting to Taiwan and Brazil.
The Mirius business currently exports to countries across Europe, South East Asia, the Middle East, Africa and Latin America.
Mike Button, healthcare general manager, said: “Exports significantly contribute to our turnover annually, and exporting has become an integral and essential part of our business.
“The demand is definitely out there but exporting for the first time can be daunting.
“We found there are often exacting regulations that differ from country to country. This means dealing with legal requirements, particularly for more niche products, like ours, can be complicated.
“The Department for International Trade and our International Trade Adviser have been a great help to us in navigating complicated paperwork and understanding what we need to do to get overseas.
“My advice for other businesses looking to export is to look past potential obstacles and consider the wealth of opportunity out there.”
Ian Harrison, head of exports for the Midlands, DIT, added: “Exporting is a brilliant way for businesses to capitalise on the popularity of British products abroad.
“Goods and services produced by British companies have a well-earned reputation for quality and integrity, and UK business can tap into a rich market of global opportunity.
“Our job is to connect British businesses with the right contacts and know-how in order to reach their full potential.
“Mirius is a brilliant example of a business that has been able to strengthen its success by trading overseas and expand the range of its trading partners.”

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