The Clean Conscience: How Liberty Hygiene Is Rewriting the Rules of Washroom Services
In an industry where large national operators have long set the pace, Liberty Hygiene has carved out something genuinely distinctive, a business built on service, sustainability and integrity that is growing fast precisely because it refuses to follow the established playbook.
Founded in 2005 by Scott Marshall, Liberty Hygiene began as a family business rooted in a simple frustration with the industry’s tendency to chase new contracts while neglecting existing customers. The response was to do the opposite, build a company based on loyalty, fair pricing and an unwavering commitment to service. It was a gamble that paid off. Year on year, the client portfolio grew, and so did the team, with them being at the heart of everything Liberty does.
Operating from their headquarters in Essex, Liberty Hygiene now delivers direct coverage across Southeast England, with a trusted network of partners extending their reach nationally. Their client list spans corporate multinationals, hotel groups and some of the most iconic and historic buildings in the country. These landmarks demand the very highest standards of service and discretion, and only the most trusted providers are considered.
Yet what truly sets Liberty apart is not the prestige of their contracts, but how they hold them. Much of that comes down to longevity within the team itself, with many staff having built their careers at Liberty over many years, bringing a depth of experience and consistency that clients notice. That stability is matched by continued investment in the company’s own infrastructure, investment that allows Liberty to maintain the kind of personal, hands-on approach, without ever losing sight of quality.
That same forward-thinking approach shows up in the causes Liberty chooses to lead on. The business has been an early advocate for male sanitary bins, an area not yet covered by legislation but increasingly debated as to whether it should become a legal requirement, and one Liberty has chosen to act on ahead of the curve. It is a similar story behind Liberty’s support for Ride – Recycle – Repeat, an initiative that keeps used bicycle inner tubes and tyres out of landfill by having them collected and recycled rather than thrown away. Liberty’s technicians gather them up as part of their existing service routes, meaning no extra vehicles and no additional emissions, just one more example of sustainability built into the way the business already operates, rather than bolted on. None of it is done as a tick-box exercise. It is a company that leads on social value because it genuinely wants to make a difference, not because it has to.
That confidence has not gone unnoticed at the highest levels of the facilities management world. In a landmark moment for the business, Liberty Hygiene became the first independent washroom provider to be accepted onto the ISS preferred supplier platform, one of the most significant procurement endorsements available in the UK FM sector. ISS building managers and area managers can now access Liberty Hygiene directly through their internal procurement system for new contracts and service enhancements across existing buildings. The partnership is already operational across multiple prestigious London sites, with further contracts transferring as the relationship deepens.
For ISS, the decision was grounded in shared values. The ISS procurement team noted that Liberty’s ability to offer high service levels with flexibility, combined with its B Corp status, made them a natural fit for an organisation committed to driving social value through its supply chain.
ISS is not the only major name to have recognised the Liberty difference. The company now holds national contracts with Mitie, Excellerate and other leading FM operators, a portfolio of partnerships that would be remarkable for any independent business, let alone one that started as a family operation in Essex just two decades ago.
Underpinning all of this is a sustainability commitment that goes well beyond words. Liberty Hygiene’s B Corp certification – with a score of 93.4, the highest among UK washroom service providers, was earned by recycling every product they put into a washroom, from sanitary bins and nappy units to vending machines and air fresheners, upcycling them rather than sending them to landfill. It was this genuinely pioneering, whole-system approach to waste that formed the basis on which Liberty achieved B Corp certification in the first place. B Corp status is awarded by B Lab, the independent non-profit behind the certification, to companies that meet rigorous standards of verified social and environmental performance, public transparency and legal accountability to their workers, customers, community and the environment, not just their shareholders. Crucially, it is not a one-off award. Certified companies must recertify every three years, demonstrating continued progress rather than simply maintaining a fixed standard, which means Liberty’s status reflects an ongoing, long-term commitment rather than a badge earned once and left to gather dust. The physical bin units and the waste inside them are both diverted, a whole-system circular model that few competitors have attempted. But it was Liberty who led the way, and all because they won a contract with a large, historic royal residence in central London, who wanted their bins sprayed gold.
This is a company investing in its own future too. Liberty Hygiene has recently moved into a new, super-sized depot, giving the business significantly more space to grow its operations and stock, a clear signal of a business that is scaling with intent.
That growth mindset is also driving Liberty into a brand new venture: pest control. With many of the sector’s smaller independent operators being bought out, and Liberty’s washroom model already winning fans among its customers, the team saw it as a natural next step. Three of London’s major cleaning and FM providers are already lined up to use the new service as soon as it goes live in the coming months. This is no side project, either: Liberty is bringing in a genuine heavy-hitter from the world of pest control to lead the charge, with more details to be announced soon.
That same spirit of giving back runs through the business. To mark its 20th year of trading, Liberty Hygiene raised over £20,000 for charity, a milestone the whole team is rightly proud of and a reflection of the values that have underpinned the company since it was founded two decades ago.
Scott set out to prove that an independent washroom company could compete on service, win on values and grow without compromising either. Two decades on, it is the team he built, and the people who have stayed and grown with the business, that have made it happen. Trusted by some of the nation’s most recognised institutions and preferred by the FM sector’s biggest operators, it is hard to argue with the results.

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